I looked up "tentpole" on Wikipedia:
<blockquote>In the world of motion pictures
and television programming
, a tent pole
is a production which, with heavy promotion, and probably carrying a large investment, is expected to hold up
(as is the function of a tent pole) and balance out the performance of a movie studio or television network. . . In the movie business, tent poles are sometimes widely released initial offerings in a string of releases and are expected by studios to turn a profit in a short period of time.
</blockquote>So, that's a good thing. Let's hope that it gets made. Bob, do you get more money if it is successful?