Well the full ditty is as follows:
"I before E
except after C,
and in words with an "A"
such as neighbor and weigh."
But course there are
exceptions, like weird and caffeine. And "height" looks like neighbor and weigh, but doesn't really follow the rule. Most linguistic rules like this do have exceptions.
Budweiser is of German origin, so it follows the second "rule" I mentioned in my earlier post, which is that in German "ie" is pronounced "eeeee" and "ei" is pronounced "eye."
Germanic origins are also why "wiener" is pronounced the way it is in English, and like a Mexican person would say "Winner" (loosely). That was the origin of the pun on the aforementioned billboard (which, doesn't quite work with the misspelling). Because they were trying to imply that you are "always a winner" at their establishment. But with kids in the car on a long trip, "whiner" is probably more appropriate, which is part of what makes me laugh about it. I mean, it's a mistake that's almost funnier because
it's a mistake
Sorry if anyone's rolling their eyes at me "over-explaining," but... questions arose so I felt I should clarify where I hadn't been clear. The English teacher in me can't help herself
I hope Melissa doesn't mind, since this is more of a chatty thread than anything.