You can go to Ford's web site and find the "build a truck" section and "build" your new truck, car, etc. Color, engine size, 2wd, etc. It will then give you a sticker price for a vehicle set up like you want it. A little more internet research and you should be able to estimate the price you can buy one for. On your budget you will want to pass on the expensive options. Then it is a matter of finding one like it at a dealership. Good luck on the trailer tow package.
Or you can go to a dealer and order one. It takes six weeks or so to get it. GET YOUR FINANCING APPROVED FROM YOUR BANK OR CREDIT UNION BEFORE YOU GO SHOPPING. You do not want to be negotiating financing with a car dealer at the same time you are negotiating the price of a vehicle.
The way I do it is print out my "build" with the options I want and personally go to about four different dealers and ask what it would cost to order this? (Take a fresh printout to the next dealer, not your notes from the previous dealer) Absolutely don't say anything about being at another dealership or what any other dealers have told you. But do tell them that you WILL (near future) need to shop around. You will be amazed at the price variation you will get for the exact same vehicle. They will take notes on the quote they give you. Also many dealerships will spring a $500 title
or paperwork fee on you in addition to the agreed upon price. Ask about extra fees ahead of time. It does not matter to you how they do their bookkeeping. What you want to know is the "Out The Door" price. That is what they are selling the vehicle to you for. The cost of license
plates and sales tax will be extra in addition to the cost of the car. The dealer is not responsible for those.
Once you get the price, LEAVE. The following day or two call the salesman who gives you the best price and tell him/her you have shopped around and you ARE GOING TO ORDER A VEHICLE FROM SOMEONE TODAY. Who you order from depends on the price. Tell him you can be there in two hours to order the truck from them for X amount of dollars (a little less than his quote). IMPORTANT NOTE: CALL THEM ON THE PHONE. YOU DO NOT WANT TO BE IN THE DEALERSHIP WHEN YOU MAKE THIS OFFER! In this game of tennis you have just batted the ball into their court and forced them to give you a yes or no over the phone. (And you avoid the useless signing of some "promise" form that you will pay a given price only to have to wait by yourself for a half hour in the salesman's office while they go consult with some mysterious manager.)
They may not discount the original quote but by this time you know if it is a good price. He/she may need to call you back after talking with the manager. Call from home or where ever you are comfortable and get them to provide you with the price over the phone. If they can't do that hang up and find someone who can. When you agree to a price write it down, don't embarrass yourself, follow through and show up in the specified time and do what you said you would do.
There will be a bunch of paperwork to fill out. At that point they will ask you about financing. If their financing is a better deal than your bank's or what Ford does is offer an additional $500 dollar discount if you finance with them. THEN you can take their financing. You will have to make at least three payments to them, then you can switch back over to your bank or credit union.
Again, I never say anything to one dealer about the price another dealer gave me. That is almost bad manners.
What ever you get, I strongly suggest getting the trailer tow package with the built in receiver hitch, trailer brake controller and the larger trailer towing outside mirrors with the larger bottom convex mirrors which allow you to see beside your vehicle when making lane changes.
You can do the same thing with Chevrolets and other brands.